In a time when economic constraints are making it harder for small businesses to reach their consumers through traditional media, Facebook offers a cost-effective alternative.  Seth Resler, founder of event and social media marketing company QuickWhatsUp.com, offers an in-depth explanation of how small businesses can use Facebook to market their products and services.
 
WHAT YOU’LL LEARN:

• What is social networking?
• What is Facebook?  Who is using Facebook?
• How can I use Facebook to promote my business?
• What is the difference between a Facebook profile and a Facebook page?
• How do I create events on Facebook?
• How can I create an advertising campaign on Facebook?
• How do I target my campaign?  Set my budget? Track my campaign?
• How do I set up my website to take advantage of my Facebook ad campaign?
• And more.