This session builds on the first part of Introduction to Social Media session that took place on June 4th.

It is recommended you attend the Introduction to participate in the hands-on Training. 

In this session, John Speck will guide you through the first steps in your blogging strategy. First, you will explore "your" blogosphere - that is, all the blogs and other conversations that apply to your market or industry. Next, you will learn to evaluate the quality of what you find by focusing on key metrics like currency, engagement and quality. Finally, you will engage by crafting blog comments that add value to the conversations you found and selected to participate in.

Along the way, we'll discuss other important topics like how, when and why to check back on comments you have made, or how to spot a spam blog (aka splog). While all this activity will take place on "other" blogs, the techniques you learn will be critical in making your future blog more successful. 

This session is taking place at New Horizons Computer Leanring Centers located inside the same busilding as Rhode Island Economic Development. Computer will be provided.